Campaign: The Wii U project

Overview

This is a very basic example of how ThenMention.me is able to attract subscribers. The Wii U is an upcoming video game console by Nintendo, set to be released in late 2012. Since I registered wiiudeal.com when the console was announced, I wanted to collect subscribers for pre-orders. I set up a Twitter account with the username @wiiugirl and began to automatically follow people who were following Nintendo’s official american Twitter account. When I had gained 1 000 followers I @mentioned my Wii U site to all my followers – Which took approximately two days. 50 Twitter users added themselves to my pre-order list. The @mentions was different variations of:

“@username Hi! I’ve created my own Wii U site and I wanted my followers to know. Hope you don’t mind http://wiiudeal.com”

Results

48 hour campaign
Gained 50 subscribers
100% positive feedback
Proves that being polite goes a long way on Twitter